To succeed in link building today, you need to create HELPFUL CONTENT.
You also need to get magnificent at conducting link outreach campaigns.
There’s no shortcut around that fact, either. I wish there were, but there aren’t.
If you reach out to webmasters and bloggers for links, it might as well be to the top influencers in your industry.
Why waste time on anything else?
Setting your sites on your industry’s best link targets will pay huge dividends.
It will FORCE you to conduct better research and create excellent content.
Target anything less; you won’t put your ALL into the content you create to meet those objectives.
Conducting link outreaches is where most people blow their link opportunities. You need to be careful about how you approach your link prospects.